Have you also invested in digital gold? So be careful! Because SEBI has now issued a warning regarding digital gold. Many popular brands and apps in the market like Tanishq, MMTC-PAMP, Aditya Birla Capital, Caratlane, Jos Alukkas, PhonePe and Shriram Finance are selling digital gold from just ₹100. But the surprising thing is that this entire segment is not under the control of SEBI or any regulatory body. SEBI has clarified that digital gold or e-Gold is neither a security nor a commodity derivative. That means if there is default or fraud on any platform, investors will not get any protection. This is why questions are now being raised among investors about the security of digital gold. However, there are many regulated and safe options for investing in gold — such as Gold ETFs (Exchange Traded Funds), Electronic Gold Receipts (EGRs) and Exchange-Traded Commodity Derivative Contracts. All of them operate under SEBI regulations and investments in them can be made through SEBI-registered intermediaries. So be careful before investing, and make sure your money is invested in the right place.





























