Delhi. Today’s hectic life and unhealthy lifestyle is taking a toll on people’s health. Staying up late at night, waking up late in the morning and increasing dependence on junk food is gradually becoming the cause of many diseases. Experts believe that diet plays 70-80 percent role in good health, while the remaining part is lifestyle. With this in mind, efforts are being made to once again bring coarse grains i.e. millets to people’s plates. Many efforts were started after Prime Minister Narendra Modi’s call to give global recognition to millets in the year 2023. In this series, a farmer producer company named VPCL (Vapcat Producers Limited) has introduced millets in a new and tasty form. Let us know how this company gave a new identity to millets.
More than 50 healthy products
Today VPCL has more than 50 millets based products for children and adults. These include biscuits, namkeen, cakes, muffins, millet fry, gujiya and Indian traditional sweets. The special thing is that milk and millets have been fused in these sweets, so that nutrition along with taste is maintained.
Farmers are getting benefits
VPCL is a farmer producer company, which got government recognition in 2013. The focus of the company is not only on health but also on providing better prices to the farmers. Value addition is being done to farmer products like milk and millets and they are being transported to the market.
Wide range of healthy and tasty products made from jowar
Products prepared from jowar i.e. millets are no longer limited to just bread, but have been extended to everyday meals, breakfast, snacks and sweets. These products include traditional dishes like Jowar Roti, Jowar Khichdi and Jowar Halwa, while breakfast and snacks like Jowar Dosa, Jowar Idli, Jowar Upma, Jowar Burger, Jowar French Fries and Jowar Namakpara are also being liked by the people. Apart from this, options like Jowar Gulab Jamun, Jowar Laddu, Jowar Kulfi, Jowar Cake and Jowar Biscuit are available in the sweets and bakery segment.
Taste becomes the biggest challenge
According to company owner Vikas Singh, the biggest challenge regarding millets was taste. People were aware that millets were healthy, but they did not consume them because they did not like the taste. Most work was done on this. Today people are buying them again after tasting them, which is the biggest success of this initiative.
how to order
Pan India delivery facility of VPCL is available. Customers can contact through WhatsApp on number 7817873266.
