The Central Government will now evaluate the proposals and ideas received from January 21 to February 8. After this, the shortlisted ideas will be announced on February 12. Then from 23 to 25 February, the Toykathon will be the grand finale of 2021. The winner of Toycathon 2021 will be given a reward of Rs 50 lakhs. Explain that Union Education Minister Ramesh Pokhriyal Nishank and Women and Child Development Minister Smriti Irani launched Toycathon 2021 on 5 January. In addition, the two Union Ministers also launched the Toycathon portal on the same day.
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India’s toy market size is $ 1 billionToycathon aims to exploit India’s one billion dollar toy market. The government intends to use the innovative skills of 33 crore students of the country through Toycathon 2021 to bring the domestic toy industry to a new pace. In addition to the students in Toycathon 2021, ideas from Indian culture, prices, sports and toys related to great people were sought from teachers, toy and design experts and start-ups. Toycathon aims to promote the concept of innovative toys based on Indian values, which can develop positive behavior and good values in children.
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Toycathon 2021 was divided into three categories
Toycathon 2021 was divided into three categories of junior, senior and startup. Schools, from college to university students could participate in it. The size of the country’s toy market is more than 1 billion dollars, out of which 80 percent toys are imported. Toycathon is an effort by the government to create a system for the domestic toy industry and local manufacturers, which can promote domestic industry by exploiting the unutilized resources. Please tell that Toycathon 2021 has been organized by Ministry of Information and Broadcasting, Ministry of Education, Ministry of Commerce and Industry, MSME Ministry, Ministry of Textiles, DIPP.
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Government promoting domestic toy industry
In this joint initiative of many ministries, 9 themes like fitness, sports, traditional toys were laid. On the beginning of Toycathon 2021, Union Minister Smriti Irani said that India imports 80 percent of toys. The government is working towards promoting the indigenous toy industry to make the country self-sufficient in the region. He said that there is a need to increase the production of Swadeshi toys. Hopefully, new ideas will come out of toys from Toycathon. In collaboration with the Ministry of Education, this toyathon will open new avenues for students of all schools, colleges and universities in the country.