New Delhi. For the first time since entering the electric two-wheeler market three years ago, Hero MotorCorp’s Vida brand has crossed the sales mark of 1 lakh units in a calendar year. According to the latest retail sales data available on the Vahan portal, a total of 1,00,383 Vida e-scooters were delivered to customers between January 1 and December 5. Moreover, the total sales of Vida e-scooter have crossed 1.50 lakh units since the brand launch in October 2022.
8% market share
Hero’s electric sales journey so far: Currently, Vida has 8 percent market share. 2025 got off to a slow start, with only 1,626 units sold in January. But monthly sales remained more than 6,000 units for four consecutive months from March to June. In July, sales crossed 10,000 units for the first time (10,548 units), and Vida maintained this pace for the next five months.
Highest Monthly Sale
In October 2025, Vida recorded its highest monthly sales in the domestic market with 16,017 units. This impressive performance was also reflected in VIDA’s manufacturers rankings: from seventh in January to sixth in February and fifth in March, which it maintained through October. Last month, Vida secured the fourth position, leaving behind Ola Electric.
Battery-as-a-Service Model
VX2 drives Vida’s growth, benefiting from low price and battery-as-a-service model and the launch of the family-centric VX2 in July 2025. The company also has a sporty looking V2 in its portfolio. The VX2 and V2 are almost identical in terms of battery, motor and other mechanical parts, but there are two main differences.
left Ola behind
First, the design of VX2 is similar to the traditional family scooters sold in India. Second and most importantly, its purchase price is already quite aggressive, but when purchased through the Battery-as-a-Service (BaaS) model, this price becomes even lower. Due to this, Vida’s growth accelerated in the second half of the year and in terms of monthly sales, the company easily left behind the continuously falling Ola Electric.
